I don’t talk about marketing very often. There are plenty of blogs out there, written by people a lot smarter and savvier than I am when it comes to promoting their work. I respect and admire them…and appreciate how much they share about what’s worked for them and what hasn’t. One of my favorites is Lindsay Buroker’s blog. http://www.lindsayburoker.com/ She’s worth looking at.
After I read one of her past posts, I offered my novel, Fallen Angels, for free for 4 days on Kindle Select when I put up the 2nd novel in the series–Blood Bound. I’ve never done that before, and it was a wonderful experience. I paid to advertise on Book Bub (which was worth every penny), and over 18,000 people downloaded Fallen Angels. Remember. It was free, so I made no money on those downloads, but my reviews went from 11 to 38, (all but one good), and some people went on to buy the second Enoch book.
One or two reviews came in a day for a while. It became a habit to start my computer every morning and check my amazon page before I started writing. Each good review gave me a big push to start work for the day. And guess what? In the middle of the novella I was working on at the time, even with all the good feedback, I could think of all the things I might do wrong.
The promotion was from May 19 to 22, and the fun times are finally beginning to dim. My numbers are starting to sink, but I learned something important from the experience. Writers ALWAYS worry about their work.
What is it about writing? No matter what happens, no matter how good the news, each new story is a challenge. Did I get the characters right? Is there a story arc? Is it a good one? I’m not the only writer who does this. I read a blog recently that made me feel a lot better. http://blog.karenwoodward.org/2013/06/11-tips-on-how-to-become-better-writer.html According to Karen Woodward, almost EVERY writer hits a point where he looks at the manuscript he’s working on and wonders what the heck he was thinking.
I’ve written long enough to know that when I start a story, in my mind, I’m a wonderful writer. When I finish it, I’m not so good. But when I think of the next idea, I’m brilliant. There seems to be no middle ground. And I think that’s the way it’s supposed to be. Because if you agonize over each scene, each character, it makes you push yourself harder.
Sometime next week, I’m putting up a bundle of 4 Death & Loralei novellas. Three have previously been published. The fourth and last one in that series is new. I liked SPIRIT BOUND when I finished it. It turned out better than I expected. Will readers like it? I can never tell. And I always worry. But then, that’s part of writing, isn’t it?
Thanks for sharing your experience with me. You reminded me that you earn trust and attention by first offering your work for free and then as they trust and get to like and know your work they will have no problem paying for it.
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I’m still new to marketing, but it seemed to work that way for me. It helps to have two or more books in a series, so that when you offer the first one for free, people might pay for the second or third. The novellas will be another new experiment–offering 4 for the price of 1. I’m still learning. Hope this works, but if it doesn’t, I’ll know and try something else. It’s all a learning curve. Hope you enjoy yours:)
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Wow! I just love your mindset. You’ll going to go far and I wish you great success.
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Thanks! But you never know. I’ve been at this a long time. You have to love it, or it would be easier to dig ditches for a living:)
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You gotta love it while you create it, hate it while you rewrite it, and be OK with it when you send it out into the world.
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My love wavers somewhere in the middle muddle. But it’s like kids, I guess. You always love them, even when you’d like to strangle them:)
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Your points are spot on, Judy. What IS it with writers, that we torture ourselves so? Brilliance dims to self-doubt, then rebounds with positive feedback. I’m totally there with you…and so glad to have such a great writer friend to share with on my emotional roller coaster!
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Hope your roller coaster is chugging skyward right now. Love the cover of your book! August isn’t too far away. Then hooray! Your book’s out!
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