#MKTG 18 – Building an Email List

Jan Sikes has shared her experiences with marketing her books on Story Empire. I haven’t seen a more thorough list before. She’s been extremely generous to help the rest of us, struggling to promote our work. Today, she talks about BookSweeps.

Story Empire

Hello SE’ers. It’s Jan again with another book marketing tip I hope you’ll find helpful.

We’ve often said marketing is the hardest part of what we, as authors, have to do. And I believe that statement is true. Most of us would be more than satisfied to write our stories and let someone else push them. Unfortunately, unless you make a lot of money, that simply isn’t an option.

Throughout this series, we’ve taken a look at a lot of marketing avenues.

Courtesy Pixabay – geralt

Yet, one of the most highly recommended and useful marketing tools is a newsletter sent directly to your subscribers.

But how do we build a subscriber list?

Most of us have a newsletter signup form on our blogs or website. And many offer something free in exchange for an email address. That’s really great. But realistically, how many new subscribers do you get each…

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